Resume

Franchesca Frias

Instructional Designer

A dynamic designer of learning experiences with over six years of experience specializing in curriculum development, eLearning, instructor-led training, project management and content strategy in both the public and private sector. With a proven track record of successfully building relationships with stakeholders and cross-functional teams to collaboratively build and deliver innovative learning solutions. Adept at applying universal design principles, adult learning theories, human-centered design, and multiple modalities to design engaging learning programs for diverse target audiences.

Content Writing
Learning Management Systems (LMS)
User Experience Design
Facilitation
e-Learning Development
Instructional Design
Communication Skills
Project Management
Emotional Intelligence
Microsoft Office applications/G Suite
Articulate: Rise
Video/Photo Editing /Graphic Design (Camtasia, Adobe Illustrator, iMovie, Canva, Capcut)
Figma
Project Management tools: Meego, Asana
Certified in iOS support and troubleshooting
Spanish (Native)

Professional Experience

Instructional Designer

September 2022- Present Date

Manage the entire lifecycle of an extensive and diverse external-facing advertiser learning and development curriculum. Collaborate cross-functionally with global stakeholders and subject matter experts to identify knowledge and skills gaps and deliver engaging educational initiatives to mitigate gaps. Design and deliver a variety of engaging learning experiences such as eLearning courses, instructor-led training materials, handbooks, short-form content, and blended experiences for internal sales and operations teams and external advertisers and agencies.

Spearheaded the initial development and deployment of an extensive safety and integrity course catalog for client-facing platform TikTok Academy that has garnered over 5000 enrolled users as of July 2024.
Facilitated 23 of 42 trainings held for over 412 advertisers that helped unblock over a million dollars in revenue across multiple books of business, increasing post-rate, and decreasing ad rejections.
Designed and developed ad policy handbooks to proactively provide policy education reducing ad rejection risks for big clients like L’Oreal, Coca Cola, Proctor & Gamble, and ABInBev.
Designed multiple infographics, presentation decks, and handbook templates reducing overall development time by 40% and increasing ease of scalability.

Learning Specialist

August 2018- August 2022

Developed and implemented individualized education plans (IEPs) for students with disabilities, ensuring accommodations and modifications were provided to support learning needs. In collaboration with general education teachers, designed and deliver differentiated instruction to meet the unique learning styles and abilities of students, incorporating multi-sensory techniques, assistive technology, and other instructional strategies. Conducted ongoing assessments and progress monitoring to track student growth and adjust instructional plans accordingly.

Led the initiative to adapt and transition physical classroom materials/instruction to the remote format due to the unprecedented demands of the pandemic.
Led two workshops for over 30+ principals in my district on best practices for remote instruction, as well as showcased a variety of digital tools to enhance remote teaching and learning.
Provided live/upon-request tech support to teachers and students across various applications, devices, and operating systems.
Created a repertoire of training resources to help address the technological skills gaps in school communities

Led the initiative to adapt and transition physical classroom materials/instruction to the remote format due to the unprecedented demands of the pandemic. Created a repertoire of training resources to help address the technological skills gaps in school communities. Led multiple live teacher and staff workshops where I showcased best practices for creating and managing the virtual classroom.

Led two workshops for over 30+ principals in my district on best practices for remote instruction, as well as showcased a variety of digital tools to enhance remote teaching and learning.
Provided live/upon-request tech support to teachers and students across various applications, devices, and operating systems.
Created and managed learning management systems

Instructional Designer

March 2020- June 2020

Addressed and resolved clients’ queries related to hardware, software, and network issues by providing immediate and robust solutions. Monitored and recorded all support tickets on remedy ticketing system. Prioritized and mitigated complex problems of level 2. Educated clients and delivered tutorials remotely regarding fundamental basic usage of numerous programs.

HelpDesk Analyst

September 2017- August 2018

Technical Specialist

October 2015- September 2017

Employed troubleshooting tools to identify and segregate hardware/software malfunctions. Provided tech support services at Genius Bar. Troubleshot and conducted basic repairs on Macs and iPhones. Monitored devices for modular repairs and maintained costs and repair times. Met and exceeded sales metrics by implementing robust strategies. Provided customers with technical support for their iOS, Mac, and other devices through device diagnosis and by devising appropriate solutions.